Digital Experience Executive 13 views

Digital Experience Executive

Job Type : Permanent, Full Time

Salary :

Viking have an exciting opportunity for a Digital Experience Executive to join our field sales team where you will be based either in Leicester or Milton Keynes with Hybrid working . You will join us on a full-time, permanent basis (40 hours per week) and in return, you will receive an excellent salary and benefits package.

We are Viking. We provide business supplies and services to help our customers work better – whatever their workplace. We are a single source for everything customers need to be more productive, including the latest technology, core office supplies, print and document services, business services, facilities products, furniture, and school essentials.

Benefits we offer:

Generous pension (matched contribution up to 6% of your monthly salary)

PMI via Axa for your partner and dependents living in the same house up to 24 years of age

Life assurance, including:

Free global travel insurance

Discounted gym membership

Staff discount 

25 days holiday plus bank holidays (rising to 27 days after 5 years' service)

8 hours paid appointment time per annum

£10 pcm contribution towards running costs when you work from home 2 days a week 

Employee Assistance Programme

Free on-site parking (Leicester and Milton Keynes)

Subsidised canteen (Leicester)

About the Digital Experience Executive role:

As a Digital Experience Executive, you'll play a key role in enhancing Viking’ digital presence and driving the best cross-channel experiences for our customers. You’ll develop and execute strategies that optimise user engagement, satisfaction, and loyalty to meet revenue, profitability and customer experience targets. You’ll be naturally analytical and curious, adopting a test and learn approach. 

Your responsibilities as our Digital Experience Executive will include:

Developing and implementing a digital experience strategy that enhances user engagement, satisfaction and CRO across Viking’ digital touchpoints

Working closely with a wide range of business functions to understand business objectives, target audiences, customer journey analysis and insights

Analysing qualitative and quantitative findings and support the translation to actionable designs that improve user experience

Supporting user research and analysis to identify opportunities for improvement

Providing support on ‘How’ to construct the best possible personalised marketing experiences that meet problem statements and objectives, ensuring effective implementation across the customer journey

Playing a key role in the design and delivery of Viking’ CRO programme

Building personalised marketing experiences and CRO tests using Viking’ personalisation and optimisation software, ensuring targeting logic is defined to serve the right customer at the right time

Defining and tracking KPIs to measure the success and effectiveness of digital experiences, summarising results and providing recommendations to improve

Working with UX/UI design, User Research, Creative and Web Development teams to create wireframes and prototypes

Demonstrating an ability to come up with innovative ideas, solve problems creatively and shape these into visually compelling, aesthetically pleasing, and intuitive user interfaces that centre around customer needs

What we’re looking for in our Digital Experience Executive:

Higher vocational degree with 2-4 years of relevant experience in an eCommerce environment

Strong understanding of digital marketing principles, and user-centred design

Knowledge of personalisation, A/B testing and online analytics tools to support data-driven decision making, e.g., AB Tasty, Monetate, Optimizely, Dynamic Yield, Google Analytics etc.

Google Analytics 4 (GA4) experience desirable

Familiarity with content management systems (CMS), customer relationship platforms (CRM) and marketing automation tools

Experience with project management software desirable, e.g., Jira, Asana, ClickUp or similar

Want to join our team? If you feel you have the skills and experience required for the Digital Experience Executive role, please click ‘Apply’ today and take your next step towards a career with Viking

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