Senior Advertising Strategist
Job Type : Permanent, Full Time
Salary : £35000 – £45000/annum
Are you a highly skilled Advertising Strategist with a passion for creative, paid media, programmatic, direct media & broadcast advertising? Are you looking for an opportunity to join an exciting independent agency with a fantastic company culture? Look no further!
We are currently seeking a talented Digital Strategist with extensive experience in creative, paid media, programmatic, direct media & broadcast advertising to join our dynamic team.
Key Responsibilities:
Strategic Planning
Lead the development of comprehensive advertising strategies by conducting in-depth research and analysis for both UK and US clients
Identify target student demographics, market trends, and competitor activities to ensure a competitive edge for our clientCampaign Development
Collaborate closely with cross-functional teams, including designers, copywriters, and delivery teams, to create impactful campaigns
Apply your strategic vision and industry knowledge to develop innovative campaign ideas that resonate with the target audienceChannel Selection
Utilise your expertise to determine the most effective channels for reaching prospective students
Develop integrated advertising plans that leverage a mix of digital platforms: paid search, OOH, publisher activity, social media and email marketing to optimise campaign reach and engagementContent Creation
Provide strategic direction and guidance to the creative team in developing persuasive and compelling content for various advertising channels
Ensure content aligns with the brand voice and messaging of the university clients while captivating and inspiring prospective studentsBenefits
Start with 25 days holiday which increases after 2 years length of service
No one should work on their birthday… have a paid day off
Buy additional 10 days holiday
Employee healthcare scheme
Maternity and paternity pay offered from day 1
Pension scheme
EAP – Employee Assistance Programme
Eye Tests and contribution towards glasses
Employee Referral Bonus
Regularly staff entertaining, gifts and awards
Early finish on Fridays
Cycle To Work Scheme
Electric vehicle leasing scheme
Time off for CharityIf this sounds of interest please apply
More Information
- Address Brighton, East Sussex
