Content Creator
Job Type : Permanent, Full Time
Salary : £25000/annum
Content Creator
Location: Birmingham – B18 6LT
Salary: Minimum starting salary is £25,000 (dependant on experience)
Working hours: 37.5 hours per week, 08:00-16:00 Monday to Friday
Holiday: 24 days plus bank holidays (increasing with service)
Benefits:
* Work place pension scheme with Scottish Widows
* Life assurance cover (4x gross annual salary)
* Holiday buying and selling scheme (max of 5 days per year)
* Profit related bonus scheme
* Access to shopping discounts, on demand GP and other savings via Sage Benefits platform
* Health care cash plan and employee assistance programme with the Birmingham Hospital Saturday Fund
* Parking permit and travel pass loans
* Cycle to work scheme
* Staff purchase scheme and discounts
* Eye test vouchers with Specsavers
About our business
Domino Jewellery is a leading bridal and fine jewellery manufacturer, based in the heart of Birmingham’s historic Jewellery Quarter. With an enviable reputation for design excellence, quality, and innovation, we have exciting plans for further growth. We are currently seeking to appoint a forward thinking, creative individual to join our Marketing department as a Content Creator.
Content Creator – About the role
The Content Creator will be responsible for creating eye catching, inspirational and engaging content to promote Domino Jewellery’s product ranges and services across online and offline marketing channels.
This role is a wonderful opportunity for someone looking to further establish their career within a creative environment. With exposure to a variety of design and marketing processes, this role provides scope to make real changes within the department and across the business.
Role Responsibilities
Digital Marketing Calendars
* Creation of monthly content calendars for digital marketing communication to present to the Marketing Manager.
E-mail Marketing
* Create eye catching and engaging e-mail campaigns promoting Domino Jewellery’s product ranges and services.
* Build and maintain customer lists for targeted campaigns.
* Monitor click rates and open rates and react accordingly.
Social Media
* Manage social media channels for each of the company’s brands.
* The Content Creator will create and share impactful and engaging content to increase brand visibility and engagement.
* Creation of inhouse photography of products and behind the scenes design/ manufacturing processes to share on social channels.
* Interaction with followers and industry figureheads, reacting to posts, comments and DMs.
Artworking
* Creation of print adverts, POS artwork, e-mail signatures and website banners on Canva, Photoshop & Illustrator.
Website Content
* The Content Creator will update website content with inspirational and educational copy, keeping SEO in mind.
* Creation of engaging step-by-step videos to train our retailers on the various online sales tools.
Digital Marketing KPIs
* Measure and report to Marketing Manager on performance across social media & e-mail marketing strategy.
Market Research
* Research the marketing presence of competitors and other luxury brands.
* Bring new ideas/ promotional opportunities to the department.
Candidate Requirements – Competencies
Creative Mindset
* The candidate will be responsible for producing new ideas, approaches, and insights.
Copy Writing
* Candidate must have strong copy writing abilities, with the capability to write in a concise, yet inspirational tone.
Communication
* Both verbal and written communication skills are key to this role and the successful candidate must be able to liaise with a variety of internal and external stakeholders with confidence and clarity.
Teamwork
* The candidate will need to be able to work well as part of a team. The marketing team is a small department of three and team members are expected to support one another to deliver projects.
Candidate requirements – Skills and Qualifications
Post holder will typically hold a BA in graphic design or related subject or be able to demonstrate the equivalent experience.
Content Creator – Essential Experience:
At least 2-3 years of previous graphic design/ marketing experience
Copy writing experience
Planning and delivering digital marketing communications including e-mails and social media.
Experience using the following (or similar) programmes/ tools:
Canva
Photoshop
Illustrator
HootSuite
Mailchimp
Interest in the jewellery/ luxury goods market
Desirable Experience:
* Photography (DLSR camera)
* Understanding of digital marketing analytical tools
Training will be provided on our product ranges, company services, internal ERP system, communication platforms, our website CMS system and analytical tools.
Application Process
Application Deadline: Friday 10th November 2023
Interviews will take place on Tuesday 21st and Thursday 23rd November. At the interview you will be asked to share examples of your creative work, so please ensure you have a portfolio prepared.
Planned start date is Tuesday 2nd of January 2024
More Information
- Address B18, Birmingham, West Midlands (County)