Planning/Strategy Manager 20 views

Planning/Strategy Manager

Job Type : Contract, Full Time

Salary : £350 – £400/day

Job Title: Strategy-focused Planning Manager – Digital Marketing Agency

3 MONTH CONTRACT
£350 TO £400PD INSIDE IR35
2 DAYS ONSITE, CENTRAL LONDON

Responsibilities:

Lead audience research efforts to develop data-driven, insight-led media strategies.
Manage brand communications, ensuring a consistent and compelling brand message across channels.
Collaborate with the client to understand their objectives and develop effective media plans.
Utilise platform and channel data, along with audience tools, to gather valuable insights for media planning.
Work closely with cross-functional teams to deliver integrated and innovative media campaigns.
Develop measurement frameworks and testing strategies to optimise media plans.
Cultivate strategic thinking within the team, fostering a planning culture.
Proactively seek industry trends and innovations to keep the team informed and inspired.Requirements:

Proven track record in developing audience-focused strategies and managing brand communications.
Experience in communications planning and executing media strategies.
Strong data analysis skills to drive insights for effective media planning.
Ability to collaborate with diverse teams for integrated campaign execution.
Strategic thinker with problem-solving skills and a passion for driving results.
Proficiency in creating cross-channel media strategies aligned with business goals.
Curiosity and enthusiasm for consumer behavior and data-driven decision-making.
Resourceful and innovative mindset, continuously seeking new ideas and insights.
Comfortable leading conversations with clients and stakeholders.
Excellent storytelling abilities to present complex ideas concisely.
Previous experience in digital partnerships and proactive problem-solving

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